A clear divide exists between generic labor and talent in media companies and it is now increasingly dividing journalists. The divide initially appeared in the motion picture industry and moved into broadcasting as competition led companies to vie for the talented people—or at least those who could generate the largest audiences and revenue for media companies.The talent concept moved into journalism with the development of television news and salaries for news presenters and leading correspondents that were far above those of average television reporters. In print journalism, talent initially involved...
The Business December 19th 2012, The "Life Is Excellent" Edition
Tuesday, December 18, 2012 | comments
We will, we will rock you. Rock you. Well, more specifically, we are more than happy to welcome Bobby Joe Ebola and the Children MacNuggets to rock you!! Bobby Joe Ebola and The Children MacNuggits began in 1995, in a trash-strewn fast-food parking lot in Pinole, CA. Guitarist Dan Abbott and singer Corbett Redford rose from humble circumstances...
The Business December 12th 2012, The "The Cartoonist and the Cartoon" Edition
Monday, December 10, 2012 | comments
This Wednesday night is gonna feel like a Saturday morning. The Business is bringing you a talented cartoonist, as well as a human who may very well be a cartoon. Michael Capozzola has contributed to Mad Magazine, The New York Times and National Lampoon. Each year, Michael produces and hosts the Cartoon Art Museum’s annual “Comics for Comix”...
The Business December 5th 2012, The "D&D" Edition
Wednesday, December 5, 2012 | comments
Gather your dice with many sides and prepare yourselves for a magical adventure of the imagination! Let The Business be your Dungeon Master for this tournament of champions featuring our own D&D, Derek Sheen and Dave Thomason. A cuddly mess of insecurities; Derek Sheen enjoys over-sharing about his personal failures and the most intimate...
What we now know about news and news revenue in the digital world
Monday, December 3, 2012 | comments
There has now been enough experience and research to draw conclusions about how news is transitioning to the digital world and what it means for news companies. If one objectively views the developments, one sees that the current developments are is neither as bleak as some journalists portray them nor as rosy as some digerati frame them. Instead, we have reached a point where digital news is becoming workable in commercial terms, but is not yet mature enough to erase the industry's business challenges.News consumption in the digital environment is significant and audience reach is now 5 to 10 times larger across...
